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Blog Writing Type

Overview

Proseweave supports two writing types: Fiction and Blog. When you create a Blog project, the entire interface adapts — different terminology, a Blog Guide instead of a Story Bible, and AI prompts tuned for content marketing rather than prose fiction.

Creating a Blog Project

In the New Project modal, toggle the writing type from Fiction to Blog before creating. Blog projects default to a 2,000-word target (instead of 80,000 for fiction) and use blog-specific labels:

Fiction TermBlog Term
Act(hidden)
ChapterPost
SceneSection
BeatOutline point
Story BibleBlog Guide
OutlinePosts
ManuscriptPreview
PremiseBlog description
GenreNiche
tip

The writing type is set at project creation and cannot be changed later. Create a new project if you need a different type.

How Blog Projects Differ

Simplified Structure

Blog projects use a flat Post → Section hierarchy. There are no Acts — Proseweave auto-creates a single hidden act behind the scenes and presents posts directly.

  • Posts page shows all your posts as a flat, reorderable list
  • Each post contains one or more sections (the atomic writing unit)
  • Drag-and-drop reordering works on both posts and sections

Blog projects show a streamlined sidebar:

  • Posts — your post outline (replaces Outline)
  • Blog Guide — blog-specific context for AI (replaces Story Bible)
  • Preview — rendered manuscript view (replaces Manuscript)
  • Brainstorm — AI conversation for ideation

Cover, Consistency Check, and Canvas are hidden for blog projects.

Blog Guide

The Blog Guide replaces the Story Bible and feeds context into all AI operations. It has three tabs:

Blog Guide Tab

FieldDescription
Blog NameYour blog's name, used in AI context
Target AudienceWho you're writing for (e.g., "startup founders", "home cooks")
Brand VoiceTone and personality (e.g., "friendly expert", "witty but practical")
Content PillarsCore topics your blog covers — add as tags
SEO KeywordsGlobal keywords to target across all posts — add as tags
CTA PatternsCall-to-action patterns to include (e.g., "newsletter signup") — add as tags
AvoidancesWords, phrases, or patterns the AI should never use — add as tags

Style Notes Tab

Free-form text for additional writing guidelines. Examples:

  • "Always include a TL;DR at the top"
  • "Use numbered lists for step-by-step guides"
  • "Link to internal posts when relevant"

AI Models Tab

Configure which AI models to use for generation and rewriting, same as fiction projects.

info

All Blog Guide fields auto-save as you type (with an 800ms debounce). No save button needed.

Post Metadata (SEO)

Each post has an SEO metadata panel with:

FieldDescription
Meta TitleSEO title tag (50–60 characters recommended)
Meta DescriptionSEO description tag (150–160 characters recommended)
Target KeywordPrimary keyword for this post
Secondary KeywordsAdditional keywords — add as tags
SlugURL-friendly slug, auto-generated from title

The panel also displays computed metrics:

  • Reading Time — estimated minutes based on word count (238 words/min)
  • Keyword Density — percentage of target keyword occurrences vs total words

Blog AI Prompts

Blog projects use completely different AI directives than fiction:

  • Content writing focus — engagement hooks, scannable structure (H2/H3, bullet points), clear CTAs
  • SEO awareness — keyword integration, search intent alignment, meta tag optimization
  • Readability — 7th–8th grade reading level, active voice, short paragraphs
  • Voice — authority, conversational tone, "you" address

The AI system prompt identifies as an "expert content writer and SEO strategist" rather than a "novelist," and all generation/continue/rewrite operations use blog-specific prompt templates.

Dashboard

Blog projects display a Blog badge on the dashboard project card, making it easy to distinguish between fiction and blog projects.

Export

Blog projects export the same way as fiction (Markdown, Word, EPUB) but skip act-level headings and cover art. Post titles serve as the top-level headings in exported documents.